Back issues

August 2012Buy

The Olympic special issue
The past and present of the Games explored in a series of features to mark the opening of London 2012

Feature
The collectorMarkus Osterwalder owns over 12,000 Olympic items. He talks us through the Games' visual design history and his disappointment with the look of London 2012
Feature
The design teamBritish designer Ian McLaren gained a unique insight into working with Otl Aicher as a member of his 1972 Munich Olympics design studio
Feature
The sponsorsSponsorship has received some of the most negative press of London 20120, with brands appearing greedy and controlling. How has it come to this?
Feature
The lookFrom airport to venue, visitors to London 2012 will find one consistent look for the Games. LOCOG's marketing director tells Patrick Burgoyne how it was achieved

Contents

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