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Feature: Independent thinkers

Eliza Williams

Thirty years after its birth in provincial Portland, Wieden + Kennedy has offices in eight cities around the world and a reputation for great creative work. But how do they maintain standards and keep that work fresh? How do they deal with change and the highs and inevitable lows of agency life? Eliza Williams gained unique insight into the workings of one of advertising’s top networks. Here’s our special report on life at W+K

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