Don't like advertising? This could be the book for you. KesselsKramer is launching its latest tome, Advertising For People Who Don't Like Advertising, next week in London with a talk by KK creative directors Erik Kessels and Dave Bell, along with Steve Henry

JWT Singapore and the Singapore Red Cross Society have launched an iPhone app that allows users facing a medical emergency to alert nearby first aiders and get qualified help

Alex Turvey's immersive eight-minute film showing at KK Outlet in east London takes you beyond the city and into a headspinning landscape of colour and sound...

Designer Roy McCarthy's alternative Olympics brand is for people who want to celebrate the Games in their homes, shops or pubs, without fear of infringing the usage laws of the official 2012 branding...

Two creatives at Fallon, Pete Lewis and Omar Karim, have joined forces with Wesley Merritt at Debut Art to launch A Family Affair, a charity project to raise money for Macmillan Cancer Support. The trio will be cycling from John O'Groats to Land's End in June, and have also commissioned a number of artists and illustrators to create bike-themed limited edition prints to help raise money...

The Association of Photographers' Student Awards have been announced with Jordi Ruiz Cirera from London College of Communications named as the 2012 Student Photographer of the Year

Brazilian agency AGE Isobar has grown real fruit into the shape of juice boxes in order to promote the supposedly 'all natural' Camp fruit juice brand

At the National Institute of Standards and Technology in Gaithersburg, Maryland (US) there is a large south facing wall that looks like it might be a piece of abstract public art. Made from 2,352 different samples of stone it is in fact a testing wall where the effects of the weather on building materials are measured...

In GraphicDesign&'s first book, Page 1: Great Expectations, 70 designers reinterpret the opening page of the Charles Dickens classic. The results reveal much about the decisions designer's face in setting any text, and what effect these choices have on reader experience...

We have a bumper crop of nice ad work to share with you this week. First up is a new spot for EDF energy from AIS London, which features a giant handmade zoetrope...