Fallon ad agency takes the old adage that the way to our hearts is through our stomachs to extremes in its latest spot for Skoda, directed by Gorgeous Enterprises' Chris Palmer.
The spot sees the car lovingly recreated as a cake and before you ask, cookery fans, we at Creative Review have the list of everything that went into it...
10kg white chocolate chunks
3kg orange peel strips
12.5kg raspberry jam
100kg caster sugar
20kg glacier cherries
30kg brown almonds
25kg dried apricots
5kg cacao powder
180 fresh eggs
42kg chocolate fudge
180kg orange sugar paste
90kg brown sugar paste
40kg black sugar paste
50kg white sugar paste
200kg cake margarin sun cup
270kg icing sugar atlas
40kg milk calets (anyone know what these are?)
I saw that ad just a few days ago on tv.
It reminded me a lot of http://www.pimpthatsnack.com (I've just looked on their site and they've featured it too).
Such a cool idea and really well done!
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