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Wallace & Gromit model for Harvey Nics

Advertising

Posted by Eliza Williams, 26 August 2008, 15:35    Permalink    Comments (16)

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Harvey Nichols is opening in Bristol – who better to advertise the new store than two of Bristol's most famous sons, Wallace & Gromit?

The new poster campaign sees the characters (created by Bristol-based Aardman, of course) striking a pose with their usual attire swapped for more fashionable clobber. Wallace is seen above in a woollen Prince of Wales check grey two-piece suit by Paul Smith while Gromit wears a pair of Ray Ban wayfarer sunglasses and purple stripe silk scarf by Duchamp.

The campaign is created by DDB London with photography by Giles Revell.

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Lady Torrington seen wearing a black draped jersey ‘Acorn’ dress by Alexander McQueen, red patent ‘Triclo’ shoes by Christian Louboutin and metallic bronze ’Puffy’ bag by Zagliani

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Wallace wears navy cashmere jacket and silk tapered trousers by Alexander McQueen, Dolce & Gabbana fitted white shirt and Giorgio Armani tie. Gromit wears navy silk Paul Smith scarf

See how the ads were made here

16 Comments

I love it. So cute!!
coisasdemaria
2008-08-27 04:52:07

Absolutely brilliant! I'm not sure how many Bristolians will get the Aardman-Bristol connection but they look fantastic anyway!
Stu Mason
2008-08-27 09:01:47

question. why do the photographer deserves to be credited but the creatives behind the campaign don't? it's a recurring thing in your blog. wish you could check into that. we want names.
Jun
2008-08-27 11:31:21

Well that just made my morning.
Blake
2008-08-27 14:14:14

I'd like to know where I can get the posters.
wam
2008-08-27 16:30:47

Lindo!!!
Joao
2008-08-27 17:46:45

cute
ree
2008-08-28 07:50:10

Stu - Bristolians are very proud of the output of Aardman. A few years ago some of them tried (unsuccessfully) to have streets on a new estate named after Wallace and Gromit.
SmartGun
2008-08-28 10:27:04

Bristol's Famous Sons?
Jordan Stokes
2008-08-28 11:11:29

In answer to an earlier question /post...
Grant Parker (Head of art) was the creative genius behind this campaign. Check him out, he's responsible for lots of past Harvey Nichols advertising creative gorgeousness...
GP fan
2008-08-29 15:57:10

What a lovely thing to do...put a big smile on my face in NYC. I always knew they were model material!
helen keyes
2008-08-29 17:21:32

So creative and fun
Ramel Kabbani
2008-08-30 12:35:46

I LOVE It
Sandy
2008-09-04 20:36:33

A brilliant spoof on the classic poses of the male fashion world as seen in Q,Esqire etc.
Take another Oscar Aardman.
William Rudling
2008-09-18 20:22:58

Did you know the wonderful Wallace and Gromit ads by DDB are now on sale at the Harvey Nichols website? http://shop.harveynichols.com/fcp/Shop/ACCESSORIES/AccessoriesLIMITEDEDITION/?resetFilters=true
Grace
2008-10-20 16:57:26

Wallace and Wallace
jo clark
2009-03-10 17:55:35

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