Scott Albrecht: new works from old
A new show from Brooklyn-based artist/designer Scott Albrecht re-presents popular sayings using second-hand and found materials
Albrecht's hope is that "If we could only isolate ourselves from how we perceive these phrases, and experience them literally, as if for the first time, we might actually find that they have the potential of expressing something truly heartfelt".
It's an idea that has occurred to many a designer – student and professional. The notion that the presentation or styling of a word or phrase can impact its meaning or invite it to be considered anew is a recurring theme in the work of many graphic designers and typographers – but Albrecht's pieces, particularly the wooden ones, have a distinct charm about them.
Yes, it's more slightly twee artsy-craftsy 'design for other designers' but they are rather beautiful for all that.
Brilliant and refreshing.
we need this shit, we love this f****n' work. We are designers, for god sake. What do you expect?
Great craftsmanship and love the idea of capturing these phrases into something more precious. Very well done!!!
rubbish.. this is getting old.
Good work... But not a current trend... Can even make more improvement to this to make it match to current trend...
1st one is nice.
Cody Hudson, Michael Leon, Geoff McFetridge.. and every other designer in california & the world has explored this style.. now we NEED / WANT to move on.. lets make for FRESH work .. please step away from the laser cutting machine!
It strongly reminds me of the woodcuts you would see in your mother's kitchen but even so I find them charming.
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