24 Comments

I think design No.3 by Paul Antonio is amazing - the best.
Anne Bradshaw
2011-08-25 20:40:53

A real shame these won't be available to buy, looks like it's an exercise for it's own sake.

Not sure whether I like that, or not.
David Thompson
2011-08-26 08:34:44

That MadeThought one reminds me of this, widely considered to be a masterpiece in magazine design: http://www.swisscheeseandbullets.com/journal/just-in-case.html
Daniel
2011-08-26 09:33:22

I shall be paying my GFSmith rep a friendly call shortly...
Rob
2011-08-26 11:58:46

It all looks VERY booring nd outdated. No wonder they didnot want to spread it.
Paper colors are nice :)
Tuija Asta Jarvenpaa
2011-08-26 12:38:04

Great work! Particularly love cover numbers 3, 4, 12 and 13. Good PR exercise for GFSmith and why not?
Sophie
2011-08-26 12:43:19

Considering that these agencies/companies have been given an opportunity to create a cover for Wallpaper*, I'm slightly amazed at how poor most of these are. There are a couple of exceptions but it looks more like an exercise in design laziness than anything else...
Matthew
2011-08-26 15:52:00

Exercise in how to put your brand and style on a magazine without any thought of what magazine it's on.

The fact that these could be postcards or posters shows that this is not a success. Just adding a style to a wallpaper masthead. #FAIL
Tom
2011-08-26 17:25:00

Build, Nike & Johanna Bonnevier get my props for best effort.
Agency style (Build), Thought process '96' (Nike) and Experimentation (JB)!
K
2011-08-27 03:19:16

Interesting approaches, it's nice to see each style and how it compares to the rest, but I do agree with Matthew, nothing really spectacular. Commission ME next time, haha ;)
Chad
2011-08-27 08:35:21

Thorough.
Tom J Hume
2011-08-28 01:55:17

It's nice thats contribution, blowing my mind. So self indulgent.
Dan
2011-08-28 17:41:21

spelled Makgill wrong
johnjohn
2011-08-29 00:13:05

I love seeing the diversity and would like to see a book of covers produced to buy !
ronda
2011-08-30 05:06:26

Great range of covers, favourite has got to be the first one.
Jeni
2011-08-30 10:12:54

they look nice together when viewed down the spines.
bluepigcreative
2011-08-30 12:20:36

I wrote a comment, but it's not available to read
Simon Whybray
2011-08-30 12:39:46

Still awful stuff, all similair too.

I don't want a job with any of these companies nor would they employ me.

So here goes these are awful. Rehashes of older covers pathetic really pathetic really.
This is design for designers or window dressing.
Cheesy
2011-08-30 14:32:59

Fabulous, love 4, 6, 7, 12, 13 & 14. Can't pick!
andreea
2011-08-30 14:52:41

@ Simon
I can't see your comment here, sorry. Could you re-post?
 PatrickBurgoyne
2011-08-30 14:58:58

pitty they are not available!
Tony Galea
2011-08-30 15:04:30

Wallpaper AND GFSmith usually get it so right, so what happened here? There doesn't seem to be much point to this if they aren't even on the newstands? Almost seems like a step backward from Wallpapers truly innovative 'design your own cover'. Perhaps they could have developed this concept even further for their 15th somehow rather than reverting to the same old tired designer invitation concept. I think people have been getting bored of this for some time now and it shows in the output and the reaction.

I will say some of the agencies featured have done some nice work here, and I certainly wouldn't turn down an invitation like this, its just a shame the brief wasn't tighter to provoke more creative and innovative covers.

PS balance your white tones, its the Colorplan that should be different colours.
Alex
2011-08-30 19:07:06

@ Patrick

I would but sadly I only have a super-limited number of comments available
Simon Whybray
2011-08-30 19:14:06

I just wanted to write in to let you all know that the work I did for the magazine cover, number 3, was all done by hand. They work was scanned and then emailed. It is not computer generated.

Paul Antonio, London, UK
Paul Antonio
2011-08-31 12:54:29

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