14 Comments

Technically - mildly interesting. Creatively - the kind of humourless sexist shite the creative industries could do without.
Alvin Lucier
2011-09-29 12:20:18

It's a shame Lynx smells sooo bad, as their ads are usually pretty good....
Ben
2011-09-29 12:20:46

Didn't Sprite already used this trick?

http://www.youtube.com/watch?v=aOw0xgnleBA
Joey
2011-09-29 12:22:20

Are you suppose to not notice the clown in the background? Despite being a 21 year old male I didn't find a woman crouching in front of a mans crotch so transfixing that I was unable to take my eyes off it! Also I seem to remember a video where you have to count people playing basketball then something moonwalks across the pitch unnoticed. Pretty much the same idea only much better.

And the whole pressing 5,7,3,8 is pretty lame, what exactly is the lynx effect? Making women magnetically drawn towards your crotch? Pretty sure your not suppose to spray it there.

Im in their target demographic and im not impressed at being treated like an idiot repeatedly. Lynx is a brand I will never buy
Theo
2011-09-29 13:38:04

oh dear...
Dan
2011-09-29 15:01:08

"lo and behold, the femal reporter ...."
Dave
2011-09-29 15:44:42

Best thing since Hollyoaks!
Paul
2011-09-29 16:29:36

Adolescent is right. Even if this is the first time the scrubbing's been used on a mainstream ad, so what? It doesn't feel 'new' - or fresh - in the slightest. Much like Lynx. Shame to go from the glory of the falling angels campaign to something smutty and cheap.
Fran
2011-09-29 20:30:54

I have to agree with Fran. Pretty bad effort... just cheap! I am not even sure it will prove a hit with Lynx's adolescent target market.
milo
2011-09-30 14:53:38

....

[FACE PALMS]
Creative
2011-09-30 16:22:21

Erugh.
Tom J Hume
2011-10-01 11:13:16

A stinker.

Much like the product.
Curator
2011-10-03 14:15:35

I found it quite funny, but I've always been a fan of juvenile humour... probably a result of watching too much Men Behaving Badly in my formative years :)
Alex
2011-10-05 17:10:20

maybe i just don't get it, but it didn't seem to do anything particularly different to just watching the video.
James Nelson
2011-10-05 18:00:06

Tell us what you think

Your comment: What happens with my feedback?

What happens with my feedback?

We no longer require you to register and have a password in order to comment, simply fill in the form below. All comments are moderated so you may experience a short delay before your comment appears. CR encourages comments to be short and to the point. As a general rule, they should not run longer than the original post. Comments should show a courteous regard for the presence of other voices in the discussion. We reserve the right to edit or delete comments that do not adhere to this standard.

Name: (required)

Title:

e-Mail: (required)

URL