Play the Old Spice guy
The Old Spice man is back, and he's taking one-man-band technology to the next level, by playing a drum kit using only the power of his muscles...
After you've been mesmerised by Terry Crew's ability to flex his muscles in precise rythmic order, you can take control of the drum kit using your keyboard, and create your own muscle-powered track.
The interactive experience was a collaborative production between Wieden + Kennedy, Old Spice, The Mill, director Tom Kuntz of MJZ, Mackenzie Cutler and Vimeo – with Vimeo helping to build a custom fully-embeddable interactive experience.
CR for the iPad
Read in-depth features and analysis plus exclusive iPad-only content in the Creative Review iPad App. Longer, more in-depth features than we run on the blog, portfolios of great, full-screen images and hi-res video. If the blog is about news, comment and debate, the iPad is about inspiration, viewing and reading. As well as providing exclusive, iPad-only content, the app will also update with new content throughout each month. Try a free sample issue here
Please note, CR now has a limited presence on the newsstand at WH Smith high street stores (although it can still be found in WH Smith travel branches at train stations and airports). If you cannot find a copy of CR in your town, your WH Smith store or a local independent newsagent can order it for you. You can search for your nearest stockist here. Alternatively, call us on 020 7970 4878 to buy a copy direct from us. Based outside the UK? Simply call +44(0)207 970 4878 to find your nearest stockist. Better yet, subscribe to CR for a year here and save yourself almost 30% on the printed magazine.
he's been working out since the last time we saw him!
Old Spice continues to win at the internet.
He's no Keith Moon. I think I'll stick to my Blenheim Bouquet.
I laughed sooooooooo hard! This is brilliant!!!!
|Wild Beasts create a gif novel with Mattis Dovier (3)|
|New type from Sawdust, Fontsmith, Benoît Bodhuin & more (2)|
|Waterstone's rebrands (144)|
|Cravendale introduces Barry The Biscuit Boy (49)|
|London 2012: the look of the Games (60)|
|What makes a great image? CR's Photo Annual judge Gemma Fletcher shares her favourite work|
|Rebranding the YMCA|
|Pelican Books: an unrivalled online reading experience|
|Crafts Council launches Education Manifesto|