CR Blog

Mind's new look for Villandry

Graphic Design

Posted by Creative Review, 23 March 2012, 16:47    Permalink    Comments (9)

Mind Design is currently working on a re-brand for Villandry, the restaurant, foodstore and bakery with branches in London and Bicester. The scheme is based on five shapes which refer to traditional brasserie menu frames

The shapes, Mind say, "are either used individually or combined to create a pattern. We have also chosen a very bright colour scheme that contrasts the classic shapes". Their work fro the brand encompasses identity, packaging, signage system and all printed material, examples below.

 

Mind has been producing some really interesting work of late, including this logo for MOST, new major showcase for design at the upcoming Milan Design Week

 

 

The Collection restaurant

 

And the Paramount members' club in London

Check out more of their work here

 

 

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9 Comments

Really nice work - love the paper cups - it all feels very Summery!
Fran Collins
2012-03-24 12:23:11


Excellent design !
Signage Design
2012-03-26 02:24:08


well worth checking out the site, some beautiful identities and type designs
Alex
2012-03-26 13:24:10


Great stuff! Love the colours and the simplicity.
Rob
2012-03-26 14:07:59


Thanks Alex..
i visited the wonderfully calm website,
i looked through the great work,
i loved the little dog in the IDENTITY section - 3 squares in, 3 squares down, ( go on - you know you want to )
i downloaded the 39mb sample pdf,
i looked through 219 page pdf,
i feel a bit jealous.

Has anybody got a job number i can put 30 mins of quality time on?
brendan
2012-03-27 16:00:26


in my opinion, by far and away, the best identity studio in town
johnjohn
2012-03-27 16:08:54


Wow, really like these designs. Really simple and eye catching!
shane
2012-03-28 12:00:52


Gorgeous. Very inspirational, and very simple: Zenlike!
Ken O'Brien Graphic Design
2012-03-28 12:36:31


I am not convinced this color choice. must know that the colors of the dishes and glasses have a big influence on the unconscious level the flavor of foods and beverages.
For example, if you give to drink two cups of coffee to a person, the first in a red cup and the second in a blue cup, most likely tell you that the first is better. yellow and orange are good for the coffee, the blue is not good ... or a cold drink is not good in the cup orange ... I hope they have taken this issue very seriously!
GADget personalizzati
2012-03-29 16:48:29


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