CR Blog
The none-of-your-business card
Posted by Creative Review, 14 March 2012, 17:11 Permalink Comments (19)

The humble business card is a long-term staple of graphic design books and awards: a chance to show some ingenuity in making that all-important first impression. This is Real Art has come up with a nice idea in this tradition for human rights watchdog Privacy International

Privacy International is focused on privacy intrusions by both governments and businesses. For its business cards, This is Real Art concealed the data of the individual concerned by using the kind of paper normally used for payslips or sending out PIN numbers.

Tear off the perforated strips to reveal the details within.



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19 Comments
Ohh wouldn't it just be ironic if you had put his real business card with real mobile number on there - think of the privacy intrusion that would have caused. ha ha
2012-03-14 17:35:21
Great idea.
Jealous.
Well done.
2012-03-14 17:51:19
Love the idea. But could it make the business card more disposable? (the messy perforated sides...)
2012-03-15 05:22:20
I love this.
Intelligent, appropriate, and functional.
2012-03-15 07:50:22
@Pip or if it was folded and looked like a laptop. The details could be on the screen, with 'M.O.D' printed oon the lid...
2012-03-15 10:45:13
That's amazing, its way quirkier than most you see. The best non conventional business card we've seen in real life comes with a tea bag!
2012-03-15 11:17:30
Haha very cool idea, I like the small printed details too
2012-03-15 11:33:58
This is a lovely idea based design. much nicer than throwing numerous printing techniques at a small piece of card.
2012-03-15 13:19:36
Quirky one-off business cards are designed to be a talking point, and to be memorable, this does all that and more, it makes you smile too! Clever and simple.
2012-03-15 13:29:19
Looks like the hand of big bad Michael C. Place to me?
2012-03-15 13:49:44
very good!... I wonder how cost effective it was to produce?
2012-03-15 14:20:58
Nice!
2012-03-15 15:24:15
Great idea. Great design.
2012-03-15 17:52:21
Whoa!
Outstanding!!
2012-03-15 21:34:48
Good idea. And so magic.
2012-03-16 06:55:45
Brilliant, I'm looking for business card inspiration at the minute. Want to find something relevant to my business and clients, just like this.
2012-03-16 10:26:45
This is very similar http://www.oliverbourne.co.uk/index.php?/portfolio/brick-wall/
2012-03-16 14:07:40
Very nice.
2012-03-16 15:34:41
After few minutes of reading the article I am still in shock...
2012-06-15 13:46:47
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