Still In The Sky Video
We've all done it - snapped a shot out of the window of a plane while flying. Well Wieden + Kennedy Tokyo creative Shingo Ohno has gone a few steps further than that, creating a music video for his one-man band Merce Death using footage shot on his iPhone 4S while in flight...
Ohno shot the video on over 50 flights between Tokyo and Fukuoka during an eight month period. He came up with the idea when he became a commuter after he and his family moved to Hakata following the earthquake last year. As well as using his iPhone to shoot and edit the film, he also used it to compose the music. "I kept working Tokyo after I moved, which led me to fly between Fukuoka and Tokyo almost every weekend," he says.
"The views and sceneries from the airplane window were always beautiful and extraordinary. I enjoyed taking pictures on Instagram on the plane. Soon after, I started to seek ways to use this unusual opportunity to be flying through the sky all the time to create something." Ohno created a customised case for his iPhone in order to stick it the window of the plane:
"The flight between Tokyo to Fukuoka takes about two hours, and you are allowed to use your electronics for about an hour within that time," he continues. "I came to a conclusion that if I can compose a music while I am in the air, I might be able to make a piece that is fit for the sky with a feeling of being in the air. While I was composing a piece on the plane, I thought of using this beautiful scenery from the airplane window to create a music video for the music. So I began shooting and editing the video simultaneously.
"I used iPhone 4S for every process of creating this piece from composing music to shooting and editing the video, and even colour correction. It seemed so futuristic for me to create something while I am flying in the air, using only my iPhone for the whole process."
Appropriately enough, the music Ohno created is available to download from SoundCloud. See more on the project here.
Nice - Here's a different take on it for a Clark track:
The story of how and why he made the film is more interesting than the film itself, although it's a pretty impressive project to undertake. I'm pretty obsessed with both Japan and Planes, as lots of designers are, so I guess emotive insights and narrative around both subjects is always a welcome addition.
Hahaha! I'm sorry, but I just can't help laughing at this. It's awful!
I really doubt this would make it onto CR if it wasn't by some guy from Wieden's.
Awful. That's a few minutes of my life I'll never get back, thanks CR.
Dreadfully boring. Why is it cool - just cos a guy form W+K made it?!
Thanks for the article! This is Shingo Ohno a.k.a. Merce Death.
In 2009, I was also on the CR blog and talked about what I want to do with mobile phone in future.
It's slightly different, but not too far : )
I almost fell asleep watching this! No, seriously.
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