CR September issue: Gradwatch 2013
Eight top graduates are profiled in our September issue – each has a page with which to introduce themselves to the creative world, and we also take a look at some of their best work to date. It's the CR Gradwatch class of 2013...
Before the 20-plus pages of new graduate work, Patrick Burgoyne looks at the history of an institution that has, since 1952, represented the very best in graphic design: the Alliance Graphique Internationale (AGI).
Once an elite club for the profession, the AGI has extended its membership to a younger generation of practitioners – and next month brings its Open conference to London for the first time. (This issue's subscriber-only Monograph, see below, features a collection of AGI-related ephemera, collected by designer Ben Bos.)
Over the past three months, along with our online army of volunteer talent spotters, we've reported on a wide range of the UK's art and design degree shows and have picked eight graduates to look out for.
First up in our Gradwatch feature is University of the West of England illustration graduate, George McCallum. A cake version of his Chest of Drawers furniture introduces his feature. (The cake also found its way to the CR office – yum.)
Chelsea College of Art graphic design communication grads Johnny Holmes and Charlie Patterson (aka Opposite) form our second profile. The pair also designed/stitched our September issue cover.
Next up is the otherworldly work of Royal College of Art visual communication graduate, Giulia Garbin. Her final MA project was an illustrated collection of four stories about the last generation of print workers of Fleet Street in London.
And School of Communication Arts team, Ran and Max (Roanna Stallard and Max Maclean), make up our fouth grad profile. They introduce themselves via a wordsearch, quiz and their Ten Creative Commandments.
A graduate of the design for publishing course at Norwich University of the Arts, Matthew Callaby has already designed the visual identity for Sony Music at this year's BRIT Awards. His intro page is an abundance of juicy monsters.
And our final Gradwatchee is Rachel Dixon of Gray's School of Art's visual communication course. Her Reading and Leeds festival project won a YCN Student Award earlier this year.
Staying with our educational theme, CR's Rachael Steven looks at various university-run enterprise schemes which enable students to work on commercial briefs while studying – but are the rewards fair to them?
And rounding off the features this month, Mark Sinclair meets Nick Asbury, one of the best branding and design writers working today.
Asbury discusses the rise of 'tone of voice', the importance of poetry in helping him write for brands, and how he has managed to produce an acclaimed series of products with his wife, Sue – including the Disappointments Diary 2013.
In Crit, Wayne Ford visits the Museum of London's exhibition on the Radio Times as the magazine turns 90.
Jeremy Leslie looks at some magazines which aim to help young graduates and creatives, and talks to the founder of new title, Intern.
Paul Belford praises a Tampax advert from 1981 for its unpatronising stance; while Daniel Benneworth-Gray dons his outdoor gear to go looking for his own work in the wild.
Gordon Comstock ponders why finding new advertising talent can prove so difficult; and Michael Evamy salutes the longevity of the work of design agency Lippincott, which is 70 years-old this year.
And finally, in our Monograph supplement this month (for subscribers only), we have a special selection of material and ephemera produced for the AGI over the years from the collection of designer, Ben Bos.
Not doubting their abilities (far from it), but how exactly does CR go about sourcing these new graduates, and how are they determined as the "Top" graduates in the country? So many institutions are ignored by journals such as CR and therefore people are missing a lot of talent.
Well, we try and go to as many graduate shows as we can. Then, as with last year, via the blog we also asked for "talent spotters" to volunteer to report back on the shows around the country that (for reasons of logistics, money/time – CR is a small team) we couldn't get to personally. So on top of the many London-based shows the CR team visited, photographed and wrote about, we featured an additional 15 or so from around the country, and Ireland – UCLan, Suffolk, Northumbria, Manchester, Gray's, Norwich, Newcastle, Glasgow, Dublin, UWS, Loughborough, Wolverhampton, Sheffield, Lincoln, Falmouth, Brighton, etc. Within each post, between six and 10 grads probably feature. We can't go everywhere and we can't write about everybody – but I hardly think we consciously ignore anyone. The eight graduates we chose for the printed issue are, of course, our choice – our take on who might be an interesting creative, or creative team, to watch. You can see where they've graduated from in the text above. There are of course plenty of top graduates. These happen to be the ones we were impressed with. And we hope our readers are interested to find out more about them.
Did Matt Willey design much of this issue? Reminds me of his work for Elephant Magazine.
Shocking selection. I get they are up and coming but just because they won awards doesn't seed there work as good. Seen many other Students from the same institutions outshine most of these.
it would be interesting to do a 'how are they getting on' series of post on the featured 'top graduates' from previous years?
Totally agree with Darren. Any chance of seeing a "12 months on"/"24 months on" feature some time soon?
Their future? I fear overworked and underpaid in an advertising agency. I truly hope to be wrong!!!
Darren Raven's idea is a fantastic one - I'd love to know how the top talent from the last few years are getting on now. Being in this list is probably a pretty good bargaining tool when you're in interviews or pitching for a piece of work! But still, we're in economically hard times, so no doubt a lot of talented people are having to settle for lesser work. Or worse, as Chael points out, overworked and underpaid doing the job they are qualified to do!