This Is Studio animates fishy findings for Greenpeace

Greenpeace commissioned This Is Studio to create an animation that would reveal the findings of its recent investigation into the practices of the National Federation of Fishermen’s Organisations…

Greenpeace commissioned This Is Studio to create an animation that would reveal the findings of its recent investigation into the practices of the National Federation of Fishermen’s Organisations

The resultant film, created in a style reminiscent of British illustrator Peggy Wickham’s paper-cut seaside scenes published as litho prints by the Medici Society in the 1950s, illustrates various ways in which, according to Greenpeace, the NFFO fails to represent the views or concerns of many of the UK’s independent fishermen.

Instead, the film suggests that the NFFO, one of the most influential fishing industry bodies in the UK, can be seen as a kind of “cosy club dominated by giant fishing businesses, some of which have been convicted for illegal fishing on an epic scale.”


GREENPEACE from THIS IS Studio on Vimeo.

“Building a compelling narrative from Greenpeace’s research, we developed a script with Leo Murray which was then voiced by Alastair McGowan,” says This Is Studio’s Barney Beech. “This short film was produced in-house and co-directed with animator Bill Porter.”

thisisstudio.co.uk

CR in Print
The February issue of CR magazine features a major interview with graphic designer Ken Garland. Plus, we delve into the Heineken advertising archive, profile digital art and generative design studio Field, talk to APFEL and Linder about their collaboration on a major exhibition in Paris for the punk artist, and debate the merits of stock images versus commissioned photography. Plus, a major new book on women in graphic design, the University of California logo row and what it means for design, Paul Belford on a classic Chivas Regal ad and Jeremy Leslie on the latest trends in app design for magazines and more. Buy your copy here.

Please note, CR now has a limited presence on the newsstand at WH Smith high street stores (although it can still be found in WH Smith travel branches at train stations and airports). If you cannot find a copy of CR in your town, your WH Smith store or a local independent newsagent can order it for you. You can search for your nearest stockist here. Alternatively, call us on 020 7970 4878, or buy a copy direct from us. Based outside the UK? Simply call +44(0)207 970 4878 to find your nearest stockist. Better yet, subscribe to CR for a year here and save yourself almost 30% on the printed magazine.

CR for the iPad
Read in-depth features and analysis plus exclusive iPad-only content in the Creative Review iPad App. Longer, more in-depth features than we run on the blog, portfolios of great, full-screen images and hi-res video. If the blog is about news, comment and debate, the iPad is about inspiration, viewing and reading. As well as providing exclusive, iPad-only content, the app will also update with new content throughout each month.

  • http://www.sneleten.nl Johnny

    Greatly drawn, interesting stuff

  • http://www.hollowearth.org Matthew Ingram

    Very nice animation. Good work.

  • http://www.superfried.com Superfried

    Awesome work!