Look a little closer at the image above – does the face of this bearded hipster cyclist look familiar? It might be if you are a regular visitor to the Manchester Art Gallery

An ad campaign for the Manchester Art Gallery from agency BJL Group and shot by photographer Alex Telfer superimposes faces from some of the gallery's paintings onto contemporary figures. The image above features James Collinson's A Son of the Soil

This café-goer is actually factory owner James Curtis, as painted by Sir James Lawrence

And the face of this young lady idly texting a friend is from Bower Meadow by Dante Gabriel Rosetti

Yes, as someone has pointed out to us on Facebook, artist Dorothee Golz has done something similar, but this remains a well-crafted and clever campaign

Credits
Photographer: Alex Telfer
Art Director: Tom Richards
Copywriter: Pete Bastiman
Ad agency: BJL Group

CR in Print
The February issue of CR magazine features a major interview with graphic designer Ken Garland. Plus, we delve into the Heineken advertising archive, profile digital art and generative design studio Field, talk to APFEL and Linder about their collaboration on a major exhibition in Paris for the punk artist, and debate the merits of stock images versus commissioned photography. Plus, a major new book on women in graphic design, the University of California logo row and what it means for design, Paul Belford on a classic Chivas Regal ad and Jeremy Leslie on the latest trends in app design for magazines and more. Buy your copy here.

Please note, CR now has a limited presence on the newsstand at WH Smith high street stores (although it can still be found in WH Smith travel branches at train stations and airports). If you cannot find a copy of CR in your town, your WH Smith store or a local independent newsagent can order it for you. You can search for your nearest stockist here. Alternatively, call us on 020 7970 4878, or buy a copy direct from us. Based outside the UK? Simply call +44(0)207 970 4878 to find your nearest stockist. Better yet, subscribe to CR for a year here and save yourself almost 30% on the printed magazine.

CR for the iPad
Read in-depth features and analysis plus exclusive iPad-only content in the Creative Review iPad App. Longer, more in-depth features than we run on the blog, portfolios of great, full-screen images and hi-res video. If the blog is about news, comment and debate, the iPad is about inspiration, viewing and reading. As well as providing exclusive, iPad-only content, the app will also update with new content throughout each month.