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Paperland for Swiss Los

Uploaded by:Niklas Alm
Country:Sweden
Website:http://www.niklasalm.se

This outdoor campain for Swiss Lotto shows the map of Switzerland and where people became Millionaires the last year. The artwork was made completely in paper and the finished piece was 140 cm wide. The small groups of houses on the map illustrates the biggest cities with famous miniature buildings. Other place specific features such as the famous Geneva Flower Clock, Matterhorn, railways, rivers, and lakes are also integrated in the artwork.

Headline: Every year we create over 20 Millionaires
Client: Swiss Los
Photographer: Niklas Alm / Visualeyes International
Paper Artist: Anton Thorsson / Söderberg Agentur
Retouch Artist: Sofia Cederström
Film Production: Christian Åslund
Agency: Contexta Switzerland
Art buyer: Ulysse Schnegg
Art directors: Daniel Röder, Claudio Parente

http://www.youtube.com/watch?v=ayeTtljrDco

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