Stewart Lee: the social media strategy

Comedian Stewart Lee is somewhat sceptical of social media. He doesn’t do “the tweets”. His face isn’t on Facebook. Here, quite possibly, is why

Comedian Stewart Lee is somewhat sceptical of social media. He doesn’t do “the tweets”. His face isn’t on Facebook. Here, quite possibly, is why…

Social Stew was posted on the BBC’s website earlier and shows Lee in a meeting with BBC Marketing (Online), discussing the web and social media angle for the launch of the second series of his Comedy Vehicle. Ideas such as Stewart’s Long Arm (on Facebook, above) and the Angry Stew app are suggested.

The clip features a brilliant portrayal of a BBC social media strategist by Kevin Eldon, plus an ironic piece (given the fact the film is being blogged and tweeted) on rap star Ironik from the new series.

 

 

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