Viacom has unveiled a new identity for Channel 5, which will be rolled out across its TV channels and on demand service on Thursday. It’s a radical departure from the channel’s previous look – but will it make people think differently about 5?
Airbnb’s latest ad campaign cleverly uses footage from Disney’s new version of the Jungle Book and Bear Grylls’ TV show Man vs. Wild to promote some of the more unusual properties that are available on the service.
It’s sadly quite rare these days to see a striking poster campaign, so these new ads for US eyewear brand Randolph Engineering, which feature dynamic photographs and very little branding, really stand out.
Here’s our pick of the best ads from the Super Bowl 50 (with some observations on this year’s trends thrown in too).
Graphic artist Noma Bar’s animated film for NewYork-Presbyterian Hospital uses animation to highlight its pioneering work in using immunotherapy to fight cancer.
Nike has created an eight-part short film series as its latest ad campaign aimed at women. What does it say about how the brand, and sports organisations generally, are approaching female audiences?
Is it time for creatives to get more hands-on with digital production? James Britton, managing partner at Stinkdigital, thinks yes, and believes that more connectivity between the creative and production departments will make for better work.
Do you find yourself struggling to come up with new ideas? Then these five tips from John Ingledew, extracted from his new book How To Have Great Ideas: A Guide to Creative Thinking, may provide some inspiration….
It’s the Super Bowl in the US this Sunday, and the ads for the big game are starting to drop. This one from Heinz is already proving an early favourite…
For his new exhibition at Riflemaker gallery in London, adman and artist Graham Fink documents the building sites of Shanghai, revealing both the demolition but also some of the intriguing stories left behind…