Vogue on Vogue

In a series of ghostly Vogue covers posted to LiveJournal, every 2010 cover in each edition is layered into a single image. The process reveals the gulf between the formulaic approach of the majority of editions and the more experimental nature of a select few

In a series of ghostly Vogue covers posted to LiveJournal and noted on magCulture, every 2010 cover in each edition (UK and Italia shown, above) is layered into a single image. The process reveals the gulf between the formulaic approach of the majority of editions and the more experimental nature of a select few…

With every issue from every edition from 2010 added together (minus text), you get the image below – a kind of Voguein Mary that, as a ‘mean’ cover, says a lot about the formula most commonly used by the magazine’s art directors and photographers: dark-haired, white-skinned model, centred, thank you very much:

The British, Australian, Chinese, Indian, Mexican, Japanese and American editions collected on the LiveJournal page posted by ‘shrubrub’ adhere to this structure. (You can see each edition that was used to create the single image by clicking on the edition name.) Here are the 12 UK covers brought together, where the model’s face features quite prominently:

And the Australian version, where the G in Vogue generally frames the model’s face:

But there’s much more interest going on in the amalgamated covers of Vogue Paris and Vogue Italia. Here’s the Paris edition – a riot of darkness and varying type treatments:

And Vogue Italia, which also reveals the more independent and experimental spirit of its creative direction even in hybrid form. I rather like the look of this one as is:

Of course, the sheer variety of imagery and type used in both the Paris and Italia editions makes for a more interesting mix up.

The combination of Steven Meisel’s photography and editor Franca Sozzani’s input in the latter, for example, certainly adds a more adventurous take on the comparatively staid world of Vogue’s international covers.

Hardly surprising that in being one of the least commerical of Vogue’s stable, Vogue Italia can actually afford to be the most experimental. But these layered hybrid editions bring that point home all the more clearly.

And as a strange, abstract summation of publishing in 2010 in image form, I know which ones I prefer.

You may also like

annualfinal_0.gif - The Annual: deadline extension - 2949

The Annual: deadline extension

Snow, Christmas festivities and general busy-ness has resulted in a large number of requests for us to extend the entry deadline for May’s Annual…

morphsmall_0.jpg - Who is Banksy? - 2935

Who is Banksy?

Aardman Animations has created this cute little animation for the Encounters Festival in Bristol. The film plays on the mystery that surrounds the identity of one of the city’s most famous sons: Banksy…

fb_world_map_europe_0

The world map of Facebook friendships

Resembling a chart of international air traffic, Paul Butler’s world map of Facebook relationships visualises “the locality of friendship”. It’s a beautiful infographic, but does it tell us anything new? Butler is an intern on Facebook’s data infrastructure engineering team, according to the footnote in his recent post about the work, and his image is accompanied […]

planning CR

Senior Interior Designer

Planning Recruitment Ltd
Piccadilly Greetings Group CR

Graphic Designer

Piccadilly Greetings Group
Moss-Bros-CR-Staging-130x120

Digital Designer

Moss Bros
Moss-Bros-CR-Staging-130x120

Graphic Designer

Moss Bros