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Advertising the menopause

Conversations around women’s health have shifted dramatically in recent years and have finally reached the menopause, once a taboo topic. On World Menopause Day, we look at the role brands can play in better representing older women’s experiences

The changing nature of beauty packaging

In a fiercely competitive market, packaging can make an enormous difference in which beauty products do best. Here we examine how sustainability and influencer marketing is affecting the look and feel of the beauty sector

Remembering David Kennedy

David Kennedy, co-founder of Wieden + Kennedy, passed away this week, leading to an outpouring of tributes from the advertising industry. Here, Alvaro Sotomayer, founder of the Kennedys, W+K’s internship programme, remembers him

Designing for our MetaLives

As fashion brands launch digital-to-avatar lines and new, immersive social media emerges, our lives in the metaverse are developing at pace. A new report from Wunderman Thompson Intelligence looks at what brands and consumers need to consider in this exciting new world


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