Florian Alt

Florian Alt has worked with adidas Football for over 20 years. The 2018 World Cup will be his third at the brand, and he will oversee and orchestrate all communication activities from PR to social, to on-and-offline retail and advertising for the event. Under Alt, adidas Football has used a number of clever marketing strategies […]

Adwoa Aboah

Adwoa Aboah is a supermodel and activist, and is the founder the influential and respected forum Gurls Talk, which acts as an open social platform for young girls and women to share and discuss their stories and experiences in a safe and judgement-free environment. Gurls Talk exists in the digital space, where the community contributes […]

James Fairbank, one of the 2016 creative leaders 50 selected by creative review

James Fairbank

James Fairbank is head of brand and central marketing at Rapha. Founded in 2004, the cycling brand is famous for its stylish kits, documentary style photography and films documenting stunning scenery and gruelling races. Fairbank is responsible for ensuring consistency across all of Rapha’s communications, from social media content to photography, print marketing and events. He […]


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