A tale of two districts: Base Design’s new identity for New York’s Meatpacking District uses contrasting type to reflect past and present

Once a gritty industrial neighbourhood, New York’s Meatpacking District has been transformed in recent years with the arrival of boutique hotels, designer stores and a new Whitney museum. It now has a sleek visual identity designed by Base, which uses contrasting typefaces to reflect the area’s past and present…


Milton Keynes