BETC Euro RSCG has released its latest witty TV spot for French channel Canal+, which demonstrates how a great story can sometimes get you out of a tight corner…
The ad follows other brilliant spots for the channel from BETC including March of the Emperor, and this time aims to emphasise the great original writing produced for Canal+.
Agency: BETC Euro RSCG
Creative director: Stéphane Xiberras
Art directors: Eric Astorgue, Julien Schmitt
Copywriter: Jean-Christophe Royer
Production company: Soixante Quinze
Director: Matthijs Van Heijningen