Workplaces are mirroring many concepts taken from home design to breakdown the traditional boundaries between work and leisure. It’s an interesting design trend and one that fits with the evolving workforce of digital nomads and freelancers well.
Design is key in communicating culture and any coworking space that wants to thrive (or even survive) in today’s gig economy needs to cultivate a unique culture. Using social media is an obvious route to grow and shape your brand – but could such spaces be compromising their practical value in favour of an Instagrammable interior?
I held an impromptu meeting in a no-tech willow hut yesterday. As odd as that concept may sound, it actually worked really well. And it’s not the first time an unusual breakout area has aided my work either by giving me a much-needed break from my screen or a relaxed environment to meet and collaborate […]