Truly creative advertising travels on a gravel road. Here Laurence Green, co-founder of 101 and chairman of Fallon during the time of Sony Balls, Skoda Cake and Cadbury’s Gorilla, offers some advice on how to navigate some of the twists and turns on the path to greatness…
The Storytelling issue, Oct/Nov 2017, is out now.
We invited writers to respond to our cover image
this month: read their stories inside.
PLUS: Tom Gauld, Oliver Jeffers, Giphy & S-Town