BBC Earth Experience installation

Category: Installation; Entrant: Tinker Imagineers; Moon Eye

For over two years, Tinker Imagineers teamed up with Moon Eye Productions, Live Nation (UK) and BBC Studios for the BBC Earth Experience, a top-notch immersive attraction offering visitors the chance to experience the extraordinary diversity of our planet. Featuring footage from the BBC series Seven Worlds, One Planet and including bespoke Sir David Attenborough narration, visitors can walk through the wonders of Planet Earth on a microscopic scale, be immersed in spectacular drone footage, and even journey down to the ocean floor.

The BBC Earth Experience aims to convey the significance of nature and is intended to make the public more aware of the world they inhabit, emphasising the need for preservation for future generations. The goal is to underscore the importance of biodiversity and inspire greener choices.

Visitors take a 360-degree audiovisual journey as they marvel and explore iconic landscapes and connect with mesmerising animals on an epic adventure. From fireflies putting on a spectacular light show in North America, to snub-nosed monkeys huddling together to stay warm in Asia and hungry hamsters fighting to keep their food in Europe, visitors get to experience our seven continents like never before, in all their glory.

Footage, including new material, is projected onto multiple multi-angle screens using the very latest digital screen technology. More than 60 ultra-large projections show the stories simultaneously. These projection screens are arranged around the visitors in three main areas. Visitors can walk around the screens and discover the stories from multiple perspectives.

Complementing the immersive main hall, the attraction offers interactive break-out rooms. One of them is designed to test the visitors’ courage by inviting them to delve into the mysterious realm of insects and extraordinary creatures. With a simple hand gesture, they can control an interactive button, determining the depth of their exploration. These engaging interactive elements add another layer to the BBC Earth Experience, empowering visitors to actively participate in the discovery of our planet’s wonders.

Client: Moon Eye Productions
Production: Moon Eye Productions, Live Nation (UK)
Experience & AV Design: Tinker Imagineers
Experience Design Support: Studio Gijs Leijdekkers,
Dale Croft
Voiceover: David Attenborough
AV Content: BBC Studios
AV Hardware: Faber, Ampco Flashlight
Engineering & Construction: Tentech
Spatial Editing: Redrum
Audio Production: Studio Stephan Bakker
Spat Sound Engineer: Danny Weijermans
Music: Bleeding Fingers
Transition & Earth Animation: The Outpost
Animation Transitions: Mr Beam
Interactives Break Out Room: YFX Lab