Benjamin Millepied directs fashion film for rag & bone starring Ansel Elgort

Renowned choreographer Benjamin Millepied and a wealth of talent have come together to create this playful, and slightly nausea-inducing, short film for fashion brand rag & bone.

The new rag & bone fashion film is not short on big names. It stars actors Ansel Elgort (Baby Driver) and Kate Mara (House of Cards) and features a soundtrack created by Thom Yorke.

As you might expect with the involvement of Benjamin Millepied (who has directed the film alongside Aaron Duffy and Bob Partington), the film features playful use of contemporary dance, provided by eight members of the American Ballet Theater, three HipLet Ballerinas, YouTube sensation Kandi Reign, and three members of Bulletrun Parkour. Naturally, everyone in the film is clothed by rag & bone.

As well as its experiments with movement and dance, the film – which is titled Why Can’t We Get Along – also features explorations in filmmaking, with no less than five different camera rigs used, and footage shot on different cameras, including an iPhone.

Cinematographer Darius Khondji (Se7en, Delicatessen) worked closely with camera rig veteran Tony Hill to create a film which choreographs not only the dancers and actors featured, but also the cameras used.

Shot on the Arri Alexa Mini, the film features different points of view from the subjects through the use of the five rigs, which were made up of three originals created by Hill and two that were based on his innovative designs, dating back to the 1970s.

It all adds up to a fun, unusual film for a fashion brand, even if it might on occasion make you feel a bit seasick.

Credits:
Directors: Benjamin Millepied, Aaron Duffy and Bob Partington
Director of Photography: Darius Khondji
Choreography: Benjamin Millepied
Music: Thom Yorke
Concept: Aaron Duffy
Production company: 1stAveMachine