Can Advertising Do Good?

Whether it’s Dove, Ryman or Axe, brands are attempting to convince us of their activist credentials. But how genuine are these projects? Can they make a long-term difference to lives, or are they just self-serving PR exercises? Grey London ECD Nils Leonard, and William Fowler, creative director at Headspace and CR columnist, discuss.

 

BRAND MANAGER

Bristol but would consider flexible working for the right candidate

DESIGN DIRECTOR

Leeds or London with travel to Leeds Min 3 days a week