In a consumer landscape that favours virtue, with audiences that will call out bad behaviour at the drop of a hat, courting controversy is a risky move. But brands can still use it to their advantage
Shifting online success into the real world requires a delicate balance of staying authentic to the digital community while allowing space for others to join, says Paul Tynan, creative director at I-Am
People often feel guilty about working in advertising. Here, Bruno Steffen, head of strategy at Gut, asks those in the industry to embrace the wonderful opportunities it offers instead
A good moniker can make or break a new brand or product launch. Here, We Are Pi’s Rick Chant offers some advice on how to approach the name game
Dan Crowder, founder at recruitment agency Craft, says design leaders should ask themselves tough questions before even thinking about hiring
CR speaks to creative agency Sunshine about how their all-in approach to building brands has allowed them to tell stories and create businesses with longevity
Brands are keen to be culturally relevant on social media but it requires a deep understanding of who you are and what interests your audience. CR explores how to get the balance right
The latest episode of Creative Review’s podcast looks at how to nurture creative teams, with advice from Richard Holman, Rani Patel, and Sarah Watson
The need for diversity has been adopted wholesale by the ad and design industries. But do we really know what we’re striving for when we talk about increasing opportunity and equality in the workplace?
Here Richard Holman discusses some of the most common questions, doubts and problems that have come up in his five years as a creative coach, from self-doubt to managing pressure
As Disability Pride Month draws to a close, Deliveroo’s global head of creative Paul Hewitt reflects on losing his mobility in his late 20s and how it taught him to value a slower pace of life and work
If you want a community to buy into a new brand, you need to design with them, not for them, says Melissa Higgs, principal at design studio hcma
AMV BBDO’s campaign for COPI shines a light on sewage spills in UK waterways with the help of a faecal-inspired font
Since losing his sight at the age of 19, the filmmaker has gone on to write and direct his first feature film, shoot a Super Bowl ad for Google, and set up a non-profit to help the next generation of disabled creative talent
We ease you gently into the fourth series of Creative Review’s podcast with a discussion on humour in advertising, looking at what works and what doesn’t
Speaking to experts in architecture and design, CR looks into how accessible wayfinding has improved by subtly tapping into other senses, and what it needs to do to be truly inclusive
In the first of a new interview series, Anna Higgs talks to Glenn Kitson about combining a career as an ad director with being a ‘meme lord’, and his strategies to stay centred and fresh in a world which can often just want more of the same
Aubrey Plaza stars in a spelling bee contest through the ages as part of a new short from Loewe, which addresses the long-standing confusion over how to pronounce the fashion brand’s name
Non-fungible tokens experienced a gold rush a couple of years ago, before mainstream interest waned and the market went into decline. Artist Robert Alice, who has edited an extensive new book on NFTs, talks to us about one of the most elusive, and divisive, web3 developments
The Anatomy of a Movie Poster exhibition brings together the award-winning designer’s portfolio of posters for films including The Silence of the Lambs, Little Miss Sunshine, and The Grand Budapest Hotel
Opening Line founder Zosia Swidlicka discusses why the world of brand language remains so misunderstood, and how it inspired her to create her new publication Between the Lines
An exhibition and accompanying monograph sheds light on the work of the photographer, designer and art director, who transformed the pages of Harper’s Bazaar over nearly a quarter of a century
It’s easy to assume that making the leap into movies is the holy grail for those in advertising, but the path between the two industries is far from one way
Shifting online success into the real world requires a delicate balance of staying authentic to the digital community while allowing space for others to join, says Paul Tynan, creative director at I-Am