Ikea has launched a new, typically quirky ad, starring Yanjaa Wintersoul, a ‘two-time world memory champion’, who has learned every detail of the 2018 catalogue.
Graft is an adhesive and sealant range, used by builders and DIY-ers. Not exactly glamorous but it’s amazing what a great bit of graphic design can do
Ikea has long been known for the quirky names it gives to its products, but a new ad campaign sees these monikers get even stranger.
Where do you look for inspiration? If you’re in the fashion or home interiors industries, it might be at the Design Library, a vast archive of patterns and textiles dating from the 1750s to the present that is held across two venues, in New York’s Hudson Valley and central London. A new book by Phaidon takes readers inside its many treasures, while we have a rummage through the shelves
John Lewis has created a cutesy, animal-led spot for its Christmas ad this year, which is gently funny rather than the usual tearjerker. But does it do enough for the brand to retain its Christmas ad crown?
Shelter has fought to raise awareness of homelessness and housing issues in the UK since the late 1960s. As the charity marks its 50th year, we look at how it has communicated its aims over that time and why, as a new crisis emerges, its work remains as vital as ever
More from CR
Tom Etherington has left Penguin Press after six years as a cover designer at the publisher. He talks to us about why he gave up many designers’ dream job and what comes next
The artist is staging a new exhibition in London that speaks to the disorientating effects of the pandemic
Creativity is thriving across the UK – not just in London. So why aren’t design students hearing about it?
Launched with fitness app Strava, the campaign champions less conventional forms of exercise – from chasing after your dog to running for the bus
We speak to Mother ad agency and Road Casting about the dos and don’ts of casting ads – from opening up the process to more diverse talent to recognising the need for nuanced storytelling
To mark season two of the Netflix hit, the language-learning app invites Emilys everywhere to improve their French
The epic Disney+ series The Beatles: Get Back shows the sprawling, messy process of creativity. Here Bas Korsten and Daniel Bonner, Global CCOs at Wunderman Thompson, draw out six insights from it for creative teams to learn from
The second year of the pandemic brought about yet more uncertainty, but there was also plenty of innovation, humour and hope. Here we look back at the creative trends over the past 12 months
Welcome to the winners showcase for this year’s Creative Review Photography Annual, where we celebrate the world of photography in all its forms – personal work, advertising, editorial, student/grad work and more. Shown here are our winners and honourable mentions for this year, selected by an expert panel of judges
Print shop They Made This enlisted the German artist to bring some cheer to London with a new set of uplifting illustrations
Our agony aunt Anna Higgs addresses a reader’s questions about life as a parent in the creative industry. We hear about the advantages parenthood can bring to the workplace, but also of the inequalities that remain across some of the industry
Created by Droga5 for the Asian American Federation, the vintage-inspired posters provide a clever take on a loaded question: where are you really from?
The founder of Risotto Studio, the Glasgow print shop devoted to the glories of printing and paper, talks about the bustling art scene in the city, the beauty of keeping things small, and her house style
The Berlin-based digital artist works with AI and AR to create surreal portraits and filters. She talks to us about ethics, beauty, and the exchange between analogue and digital
We talk to creatives aged 19 to 87 about their experiences in the creative industry, their hopes and dreams, the changes they have witnessed, and what developments they hope may come in the future
The submissions-based project is curated by Karni Arieli. Here she talks about the inspiration for the series, the themes explored and how it helped her connect with her own practice
We speak to the New York native about meandering between the paths of fashion, graphics and art direction, plus her ever-evolving collaboration with Solange at creative agency Saint Heron
From Thamesmead to Tokyo and New York, Shantell Martin has taken her line-drawn style around the world – but it’s been a bumpy journey. As she sets her sights back on the UK she chats with CR about how art became a tool to “express, extract and deal”
The information designer and Pentagram partner has filled a Moleskine notebook with “a visual archive” of her memories, sewing over 14,000 stitches to represent each day of her life so far
Advertising has long been obsessed with youth. But is the industry finally waking up to the opportunities that older generations present, both in campaigns and behind the scenes?
The photographer has published a book of images she created during the UK’s first lockdown when people adjusted to new ways of living and connecting with each other
Is there a responsibility for cultural institutions to not just reflect the past, but contemplate the future as well? National Gallery Victoria curator Ewan McEoin talks to CR about the museum’s latest show on sustainability and why they want to invest in designers
Focusing on an unlikely friendship that forms between a young boy and his new intergalactic companion, the spot is all about the little things that matter during the festive season
Since the 1980s, the filmmaker and artist has turned his lens towards the fringes. He talks to us about relinquishing control, Hollywood reboot culture, and how a Gucci mini-series captured the spirit of his early works
At this year’s Festival of Marketing: The Year Ahead, Kemi Anthony, marketing communications manager at Ikea, and Katie Mackay-Sinclair, partner at Mother, discussed how nurturing a decade-long relationship has led to an array of successful campaigns
The Ghana-based photographer discusses the challenges of being a female photographer in Africa and why she hopes her images inspire others to see the value in creative jobs
We speak to Lazy Oaf founder Gemma Shiel about her journey from printing T-shirts in her dad’s garage to spending the last two decades at the helm of one of the most creative fashion brands going
An illustration-heavy visual identity introduces the city’s new Bonjour RATP app, which lets Parisians navigate the Metro, reserve bikes and hail a cab
Daniel Kleinman has been the creative mind behind almost every 007 title sequence since the 90s. He discusses his work on Daniel Craig’s final foray in No Time to Die and how he finds the delicate balance between reinvention and homage
In the competitive world of illustration, adopting a signature motif or icon in your work can help you grow your brand and your career. Here, CR speaks to three illustrators about the benefits and challenges of making one element your trademark
Wieden + Kennedy Tokyo’s ECD discusses his experiences working everywhere from Shanghai to London, and explains what it takes to be successful as a globetrotting ad creative
The posters feature bold illustrations and photography and also reveal a refreshed design identity for the trademark Coke logo
‘Earth-conscious’ biodesign company Geltor has a new look by &Walsh that draws on cells and natural ingredients, brought to life with the help of striking art direction
Last week a revamp, albeit a temporary one, of the British Rail double arrow logo caused a stir in the design press and on social media. CR speaks to Studio Blackburn, the team behind the update, to get an insight into the project and how they felt about the reaction