Sport

How Covid-19 has changed the future of esports

As physical sports across the globe were grounded by the pandemic, esports continued to thrive, and captured the attention of traditional sports fans along the way. This provides unique opportunities for brands to get involved, says Landor’s Rebecca Benson

Building a brand for an Olympic athlete

JKR has created a playful identity for gymnast Courtney Tulloch, inspired by his signature moves. We talk to JKR and Tulloch about the project and how branding can help athletes grow their following and build a career beyond competitive sport 

How Joe Wicks became the nation’s PE teacher

Joe Wicks has inspired millions of people to keep active during lockdowns with his live workout videos. We talk to Nikki Wicks, Head of Content at The Body Coach, and Koto, the studio behind its branding, about creating PE With Joe

JUNIOR GRAPHIC DESIGNER

Milton Keynes