Channel 4 excites Twitter with Persona Synthetics ads

With a series of intriguing TV and print ads, a listing on eBay and a shopfront on London’s Regent’s Street, Channel 4 caused a stir over the weekend with the launch of the mysterious brand Persona Synthetics, which appears to offer the chance for people to purchase a synthetic human to help out round the house. But, before you reach for your credit card, it turns out it’s all a clever promo campaign for new TV drama series Humans…

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