Last night saw the winners of this year’s Creative Circle Awards announced at a ceremony at the Troxy in London. The big winners on the night were Nike, Wieden + Kennedy London, Time Based Arts and Riff Raff Films who all picked up awards for Nothing Beats A Londoner, the brand’s epic spot which features 258 athletes from across the city.
Riff Raff Films also picked up the prize for Most Creative Production Company, whilst MPC London picked up the Most Creative Post Production Company, and AMV BBDO was awarded Most Creative Agency.
The Creative Circle Awards are focused on work generated by UK creative companies and this year’s event arrives amongst concerns that Brexit may lead to the UK losing its creative edge. Yet the list of winners reveals an industry that, while perhaps not at its creative peak, is still capable of producing entertaining, beautifully crafted and relevant advertising and music videos.
Below are our favourites among this year’s winning work. To see the list of all winners, visit creativecircle.co.uk.
Gold of Golds: Nike, Nothing Beats A Londoner; Agency: Wieden + Kennedy London
Gold, Film Script Writing: Kwiff, It’s Perfectly Normal. Until it’s Kwiffed; Agency: Droga5 London
Gold, TV: Audi, Clowns; Agency: BBH London
Gold, Digital Poster: Born Free Foundation, #TankFree; Agency: WCRS
Gold, Design/Press & Outdoor: Tourism Ireland, The Game of Thrones Tapestry; Agency: Publicis
Gold, Design: Plastic Oceans Foundation, The Trash Isles; Agency: AMV BBDO
Gold, Animation: BBC One, The Supporting Act; Agency: BBC Creative
Gold, Digital: Glasgow School of Art, Ash to Art; Agency: JWT London
Gold, Digital: Comic Relief, Swear Jar; Agency: Grey London
Gold, Digital: Women’s Equality Party, Out of Office; Agency: Now
Gold, Digital: Microsoft, Xbox Design Lab Originals The Fanchise Model; Agency: McCann London
Gold, Integrated: Essity Libresse/Bodyform, Blood Normal; Agency: AMV BBDO
Gold, Music Video: alt-J, Pleader; Production company: Biscuit Filmworks UK
Gold, Music Video: Father John Misty, Things It Would Have Been Helpful To Know Before The Revolution; Production company: RSA Films
Gold, Music Video: Run the Jewels, Don’t Get Captured; Production company: RSA Films
Gold, Music Video: alt-J, 3WW, Production company: Pulse Films
Gold, Music Video: Bonobo, Kerala; Production company: Friend