Cut and contrast: promoting paper

When it comes to showcasing different paper stocks, die or laser cutting to allow the juxtaposition of available colours seems to be the way to go, judging by the latest promotional tomes from Fedrigoni and also GF Smith…

When it comes to showcasing different paper stocks, die or laser cutting to allow the juxtaposition of available colours seems to be the way to go, judging by the latest promotional tomes from Fedrigoni and also GF Smith

Back in May we showcased Fedrigoni’s Our Grand Tour book (designed by me-and-dave.com) which used a combination of laser cutting and foil blocking to create an illustrated tour around the globe. Now the paper manufacturer has enlisted the design talents of SEA to create the Sirio Color book which sports wonderfully precise concentric circular cuts through different colour pages…

Each page of the Sirio Color book displays the name of its colour and its weight, along with a list of other available weights.

Beyond the first twenty pages, instead of circular cuts, the pages each displays its GSM in large numerals:

fedrigoni.co.uk

GF Smith‘s latest promotional materials also make use of paper engineering and die-cut circles to show off its Colorplan range in a series of books called Play. Here’s a look through Play 1:

And here’s a look through Play 2 which looks to juxtapose angles as well as colours:

Both Play 1 and Play 2 are housed in Play 3 – which cleverly (if not slightly bafflingly) opens both ways but doesn’t concertina:

GF Smith has also produced a set of colourful notebooks which also showcase its Colorplan papers and which makes the most of juxtaposing different colours:

gfsmith.com

 

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CR in Print
The July issue of Creative Review features a piece exploring the past and future of the dingbat. Plus a look at the potential of paper electronics and printed apps, how a new generation of documentary filmmakers is making use of the web, current logo trends, a review of MoMA New York’s group show on art and type, thoughts on how design may help save Greece and much more. Also, in Monograph this month we showcase a host of rejected design work put together by two Kingston students.

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