D&AD Awards 2009: Viral Judging

In our final interview with this year’s D&AD awards judges, Eliza Williams talks to Big Spaceship’s Michael Lebowitz, the foreman of the Viral jury. Lebowitz discusses the semantics of the term “viral”, the evolution of the digital industry and the fact that, while still in its infancy, there’s already a sense of maturity emerging within the field…

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