Don’t taste the rainbow, donate it to Pride instead

Skittles has once again gone rainbow-free to celebrate Pride, turning its branding black and white to raise money for LGBT+ helpline Switchboard

Shoppers picking up packs of Skittles might be surprised to find they’ve embraced a new monochromatic palette, with everything from the bags to the sweets devoid of colour. It’s part of a campaign orchestrated by adam&eveDDB, which will see the brand ditch their trademark rainbow logo to support the LGBT+ community in the run-up to the London Pride parade.

Why do I need to register?

Every month, hundreds of thousands of people visit us here on our website. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. We just ask you to provide a few details about yourself and what you do. Don't worry, we won't share your information with anyone, unless you give us permission to do so. In return you can:

Submit your work

Send us your latest projects, which we will review and consider to be featured on our website or in the print magazine.

Receive our newsletter

Get the latest creative insight and inspiration delivered straight to your inbox, in a newsletter curated by the CR editorial team.

Subscribe for more from CR

Subscribe to Creative Review to access all our premium online content, the digital archive which includes over 400 issues of the magazine and much more.

WRITER

Worthing

CREATIVE DESIGNER – BRAND

Maidenhead, Berkshire