Dream Big

Isles of Scilly film part 1 for adidas ‘Dream Big’ campaign by 180 Amsterdam
As UEFA Euro 2008 rapidly approaches, the footie-related advertising cometh. This latest football fare comes from 180 Amsterdam for adidas, and consists of a series of films shown online based around the theme ‘Dream Big’. The films’ twist is that rather than concentrating on the big teams that are vying to win Euro 2008, they look instead at some of the world’s smallest teams, and stresses that they too can dream big, no matter how tiny they might be.