Dylan sings for Apple

Bob Dylan has dipped his toe into the advertising world once again, with this new ad promoting Apple’s iPod and iTunes as well as his new album Modern Times. Perhaps a more natural fit than his other recent ad foray, for US lingerie store Victoria’s Secret, the spot keeps it simple, showing Dylan playing single Someday Baby against a stark white background. So far, so good, but the addition of Apple’s trademark dancers jars a bit.


Milton Keynes