Nowness Am I Ugly? film

Engaging audiences: why we should choose creativity over clickbait

Speaking at the D&AD festival in London yesterday was Anna Higgs, creative director at Nowness, who explained why creativity matters more than clicks, plus why “with great reach, comes great responsibility”.

DESIGNER

Worthing, West Sussex

INDUSTRIAL DESIGNER

Frome, Somerset

SENIOR DESIGNER

Henley-on-Thames, Oxfordshire