Transforming London’s poshest grocer

Seen by some as fusty, just for tourists, Christmas gifts or the elite, Fortnum & Mason presented some serious challenges for Customer Experience Director Zia Zareem-Slade. She tells CR how she set about updating one of the UK’s oldest and best-known brands

DESIGN ASSISTANT

Wandsworth, London

ACCOUNT EXECUTIVE

102 Petty France, London

ART DIRECTOR

Brighton, East Sussex