In case you’ve been trapped under something heavy and haven’t heard the news, there’s a wedding taking place in the UK this weekend. Brands and marketers in their thousands are trying to get in on it, producing merchandise ranging from a china KFC Royal Wedding bucket to, um, an interesting pair of swimsuits.
In comparison to the other wedding-themed fare around, this new piece of branded content for Nikon does a more elegant job of introducing the subject, while avoiding any mention of that wedding at all.
Register to keep reading
We promise it takes less than 2 minutes!
Once registered you can read this article and opt to receive our newsletter. We just ask you to provide a few details about yourself and what you do. Don't worry, we won't share your information with anyone, unless you give us permission to do so.
If your email address is registered we will send you an email to recover your password.
+44 (0)2072923703 or email@example.com