Frost* opens up Sydney Living Museums

Sydney studio Frost* has designed a new brand for the twelve properties managed by the Historic Houses Trust of New South Wales, which will now be known collectively as Sydney Living Museums

Sydney studio Frost* has designed a new brand for the twelve properties managed by the Historic Houses Trust of New South Wales, which will now be known collectively as Sydney Living Museums

The move, say Frost*, aims to promote a stronger understanding of the twelve buildings as “a collection of places that tell the story of living in Sydney”. The brand strategy and new name are backed up by an identity designed by the studio, where the initials of the organisation form a monogram in the shape of a key. A stacked word mark sits alongside the symbol in the typeface, Sofia Pro.

Frost* has previously worked on projects for other cultural and heritage bodies, such as the Sydney Opera House and the State Library of NSW.

The twelve properties that form the Sydney Living Museums umbrella brand are Elizabeth Bay House, Elizabeth Farm, Government House, Hyde Park Barracks Museum, Justice and Police Museum, Meroogal, Museum of Sydney on the site of first Government House, Rose Seidler House, Rouse Hill House & Farm, Susannah Place Museum, The Mint and Caroline Simpson Library & Research Collection, and Vaucluse House. More information on the new brand and the properties is at

Executive Creative Director: Vince Frost. Strategy Director: Cat Burgess. Creative Director: Anthony Donovan. Designer: Benjamin Hennessy. Senior Account Director: Grace Kiernan. See

The April print issue of CR presents the work of three young animators and animation teams to watch. Plus, we go in search of illustrator John Hanna, test out the claims of a new app to have uncovered the secrets of viral ad success and see how visual communications can both help keep us safe and help us recover in hospital

Buy your copy here.

Please note, CR now has a limited presence on the newsstand at WH Smith high street stores (although it can still be found in WH Smith travel branches at train stations and airports). If you cannot find a copy of CR in your town, your WH Smith store or a local independent newsagent can order it for you. You can search for your nearest stockist here. Alternatively, call us on 020 7970 4878, or buy a copy direct from us. Based outside the UK? Simply call +44(0)207 970 4878 to find your nearest stockist. Better yet, subscribe to CR for a year here and save yourself almost 30% on the printed magazine.

CR for the iPad
Read in-depth features and analysis plus exclusive iPad-only content in the Creative Review iPad App. Longer, more in-depth features than we run on the blog, portfolios of great, full-screen images and hi-res video. If the blog is about news, comment and debate, the iPad is about inspiration, viewing and reading. As well as providing exclusive, iPad-only content, the app will also update with new content throughout each month.

More from CR

Storm Thorgerson

The death of very few graphic designers would make headline news on the BBC, but Storm Thorgerson, who passed away yesterday aged 69, wasn’t just any designer. Adrian Shaughnessy explains how Thorgerson raised the bar for the profession … and then set fire to it

Sony photography award winners

A victim of the Anders Breivik shootings, Iselin Rose Borc has been recuperating with help from her pet dog Athene. Her story, and those of other survivors of the massacre, were told by Andrea Gjestvang from Norway in a set of images which has won this year’s L’Iris d’Or photographer of the year prize at the 2013 Sony World Photography Awards. We have a round-up of more of the winning work

Putting the tease in ‘teaser’

Illustrator Malika Favre has released a saucy animated teaser ahead of her exhibition in the PMU Selects section of the Pick Me Up 2013 graphic art fair which opens in Somerset House next week…

Sweet: album packaging cast in sugar

Record label Ghostly is offering a special edition vinyl version of Beacon’s album The Ways We Separate which is housed in a ‘cast sugar sculptural object’ by artist Fernando Mastrangelo

Graphic Designer

Fushi Wellbeing

Creative Designer

Monddi Design Agency