The future is fluid: Gen Z and visual culture

New creative platforms such as School of Doodle and Art Hoe are giving Generation Z an avenue to express their creativity and an outlet for their demands to be seen and heard, says JWT’s Lucie Greene. So what do they want to say about themselves and why?

DESIGNER

Worthing, West Sussex

INDUSTRIAL DESIGNER

Frome, Somerset

SENIOR DESIGNER

Henley-on-Thames, Oxfordshire