Go Homo

Ad for the Gay Times’ Homo Promo campaign by Leo Burnett, Chicago
Right-wing conservative groups have often accused gay people of having an agenda to promote homosexuality. In response to this, the UK’s Gay Times decided to run an interesting recruitment campaign: selling homosexuality to the straight community. Editor Joseph Galliano explains why he asked five ad agencies to help promote the gay cause…

DESIGN ASSISTANT

Wandsworth, London

ACCOUNT EXECUTIVE

102 Petty France, London

ART DIRECTOR

Brighton, East Sussex