Made You Look was directed by Anthony Peters and Paul O’Connor and features interviews with Anthony Burrill, Kate Moross, John Burgerman, Peepshow Collective (who just won an Emmy for outstanding motion design for their work on science documentary, How We Got to Now), Helen Musselwhite, Print Club London, Hattie Stewart & more.
Peters came up with the idea for the film after he was interviewed by Print Club to promote its Film 4 Summer Screen exhibition at Somerset House. “It dawned on me that there was very little representation of the UK graphic arts scene committed to film, especially in long form documentary format,” he says.
As well as documenting featured artists’ creative processes, and the craft that goes into their work, the film looks at their relationship with the internet and social media.
“So many creative people are turning to mediums that take them away from their computers. Methods of making work that involve making real, tactile items to be cherished and kept, instead of being consumed and forgotten.
“However, very few creatives could have an audience or career without the trappings of the internet and social media, and this tension between the analogue and digital world is the story we are pursuing in Made You Look,” he explains.
The film was first shown at Pick Me Up this year and is now touring the UK. Look & Yes has partnered with organisations including Offset, Creative Lancashire and D&AD to host screenings and directors Q&As at cinemas and arts venues in England, Ireland and Scotland from September 30 until November 7, and the film has also been selected for this year’s Design Film Festival in New York.
For more info on screenings and tickets see madeyoulookdoc.co.uk
You can also rent and buy the film online via Vimeo’s on demand service here.