Hitting the right note: Design Bridge on creating a new harp icon for Guinness

Design Bridge has worked with designer and illustrator Gerry Barney, letterpress studio New North Press and harp makers Niebisch & Tree to redraw Guinness’s famous harp icon. We spoke to creative director Tim Vary about the process and why the brand’s symbol needed an update

CREATIVE DESIGN MANAGER

Leeds, West Yorkshire

GRAPHIC DESIGNER

Farnham, Surrey

PRODUCT DESIGNER

United Kingdom