Honda goes live

Honda ad originally shown live on Channel 4
The first UK live television ad played out last night on Channel 4 – it was a three-minute spot for Honda by Wieden + Kennedy London and 4 Creative, featuring a team of sky jumpers spelling out the brand’s name to promote the ‘difficult is worth doing’ philosophy. Impressive stuff… Watch it again here.

DESIGN ASSISTANT

Wandsworth, London

ACCOUNT EXECUTIVE

102 Petty France, London

ART DIRECTOR

Brighton, East Sussex