As any successful CEO, artist or creative will tell you, it takes a lot more than creativity to get a project off the ground. Even the best idea in the world can fail without the right plan or people – not to mention investment – behind it. Unless you’re ridiculously wealthy or well-connected, it can be difficult to know where to start when it comes to turning a concept into a real product, project or event.
Whatever your idea, the most important thing is finding a network. As Andrew Ellerby, Senior Manager, Combined Arts at Arts Council England, explains: “Putting on a project takes a village, and while you might be the holder of the original creative idea, you’ll also need a support system. That might be by working with a great producer, applying to an artist’s residency, or building a relationship with a supportive venue or investor.”
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