Intel’s human digital billboard

Party is behind this new project for Intel Asia, to promote the brand’s Ultrabook laptop. In order to demonstrate the Ultrabook’s “thinness and responsiveness”, the agency choreographed 60 people with Ultrabooks to create a flash-mob human digital billboard, otherwise known as the ‘Ultrabook pop-up theatre’…

SENIOR DESIGNER

London (Euston)

MID-WEIGHT DESIGNER

Harpenden, Hertfordshire

DESIGNER

Witney, Oxfordshire

HEAD OF DESIGN

Winchester