José Cabaço, adidas

Global Creative Concept & Storytelling Director, adidas

Cabaço heads up adidas’ Creator Farm in Brooklyn, which brings together creatives from different disciplines to help define adidas’ future culture.

He is a Product Designer but throughout his career has transitioned to Art Director, Retail Designer, Graphic Designer, Illustrator, Photographer and Creative Director.

This wide range of disciplines has provided him with a very unique opportunity to witness the journey of a product from its creation, all the way to the consumer’s hands. It has also shown him just how valuable of a story that journey is. 

In addition to his adidas role, he is also a member of the Technology and Innovation Council at the Guggenheim Museum.

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JUNIOR GRAPHIC DESIGNER

Milton Keynes